Built for medical device Marketing & Marcomms teams

Send Regulatory a cleaner first draft, every time.

Catch non-compliant claims in your medical device copy before Regulatory does - and before they cost you another launch delay.

Fewer rewrites. Faster approvals. Campaigns that ship on time.

Medical devices only (not pharma)
Results in seconds
Workspace-isolated
No training on your data
Claim risks we look for
Overstated safety
Unapproved indications
Absolute language
Unsupported superiority
Implied endorsement
Off-label use
Missing evidence
Comparative claims
Patient outcomes
Overstated safety
Unapproved indications
Absolute language
Unsupported superiority
Implied endorsement
Off-label use
Missing evidence
Comparative claims
Patient outcomes
See it in action

Paste copy. Get flags. Fix faster.

claim-reviewr / device-launch-q3.docx
Analyzing
Original copy

Introducing our next-generation surgical platform - engineered to support clinicians across routine and complex procedures. Built with leading practitioners, our device is the safest on the market and can reduce complications by 80% in routine cases. It integrates seamlessly into existing theatre setups and supports the protocols teams already rely on.

It is trusted by leading hospitals worldwide and delivers best-in-class results. Patients recover faster than with traditional methods, with shorter recovery windows reported across early adopter sites, and the system eliminates the risk of infection thanks to its fully enclosed, single-use fluid pathway.

The platform's onboard analytics give teams a clear view of utilisation, case mix, and turnaround times. It is clinically proven to improve outcomes in every setting, from large teaching hospitals to community surgical hubs. The unit ships with structured training materials and ongoing access to our clinical education team.

Findings7 flagged
Safety overstatement
Avoid 'safest on the market'
Unsupported efficacy claim
'80% reduction' needs cited evidence
Unsupported endorsement
'Trusted by leading hospitals' needs substantiation
Superlative without evidence
'Best-in-class' needs comparative data
Comparative claim
'Faster recovery' needs head-to-head study
Absolute safety claim
Never state risk is 'eliminated'
Vague proof claim
'Clinically proven' needs cited trial
How it works

From draft to ready-to-submit in five steps.

01
Paste or upload

Drop in copy or a Word document. We handle the rest.

02
Instant pre-check

Sentence-by-sentence scan against common claim-risk patterns.

03
Red & amber flags

See exactly what may need evidence, softening or rewording.

04
Accept or keep

Pick a lower-risk alternative, mark evidence held, or keep your wording.

05
Send to review

Export a tighter draft so Regulatory's first read is closer to the last.

Cut review rounds, not standards.

Regulatory still reviews everything. You just send them a tighter first draft.

Typical workflow
  • Marketing Manager captures the features, benefits and product story
  • Marcomms shape it into clear, compelling, customer-focused copy
  • Design pulls it together on brand and ready to share
  • Regulatory and Legal redline it, claims need evidence and rewording
  • Back to Marcomms for changes, then re-check with Marketing
  • Design update the document, then back to Regulatory and Legal
  • Round and round, sometimes eight loops on a single piece
  • Deadlines slip, tensions rise, backlogs grow across every team
With Claim Reviewr
  • Marketing and Marcomms self-check claims as they draft
  • Non-compliant issues flagged and fixed before anyone hits send
  • Marcomms work with Design once to update the document, not round after round
  • Regulatory and Legal get a near-final draft, not a first pass
  • They focus on the complex calls, not the non-compliant fixes
  • One round of amendments instead of six, seven, eight
  • Every team stays calm, queues stay manageable
  • Launch dates hold, budgets hold, working relationships hold
<10s
Per check
100%
Workspace isolated
0
Models trained on your copy
Built on real guidance

Built specifically for medical device companies.

Claim Reviewr is grounded in medical-device advertising guidance - FDA 21 CFR 801/807 and FTC, MHRA Blue Guide and ASA CAP, EU MDR Article 7 / IVDR, and Health Canada Medical Devices Regulations. It flags wording that may mislead, overstate evidence, imply unapproved indications, exaggerate safety or performance, or require stronger substantiation.

US
FDA / FTC
EU
MDR / IVDR
UK
MHRA / ASA
Canada
Health Canada
Always current
Claim Reviewr

Rules in. Checks out. Continuously.

Who it's for

Made for medical device teams. Not for pharma.

Who it's for
  • In-house Marketing & Marcomms teams at medical device manufacturers
  • Class I, II and III devices, plus IVDs
  • Agencies writing copy on behalf of medtech clients
  • Teams launching across US, UK, EU and Canada
Who it's not for
  • Pharmaceutical promotional copy (ABPI, PhRMA, EFPIA codes)
  • Cosmetics, supplements or general wellness brands
  • Veterinary medicines or animal health products
  • Any use case outside medical-device advertising

Confidential, by default.

Workspace-isolated data with row-level security. Uploaded documents are stored privately, AI processing happens server-side, and your content is never used to train models.

Claim Reviewr is a pre-review tool for medical device marketing copy only. It does not replace your company's formal Regulatory, Medical or Legal approval, and is not intended for pharmaceutical promotional material. All content must still be reviewed and signed off by the appropriate internal teams before external use.

Ready to cut review rounds?

Send Regulatory a tighter first draft. Run your first check in minutes.

Less than 2 minutes to your first check